IBM商业白皮书-为集装箱运输业确立新航线.pdf

IBM Business Consulting Services IBM Institute for Business Value Travel and Transportation Setting a new course in the container shipping industry ® IBM Institute for Business Value IBM Business Consulting Services, through the IBM Institute for Business Value, develops fact-based strategic insights for senior business executives around critical industry-specific and cross-industry issues. This executive brief is based on an in-depth study by the Institute’s research team. It is part of an ongoing commitment by IBM Business Consulting Services to provide analysis and viewpoints that help companies realize business value. You may contact the authors or send an e-mail to iibv@ for more information. Setting a new course in the container shipping industry Executive summary • Strategic clarity: a focused business model and a Market and customer pressures will drive changes in precisely targeted value proposition, based on clear the way container shipping lines currently do business. alignment of strategic intent with core competencies, Customers are increasingly demanding greater reliability customer base and asset planning. of container shipments at lower total cost. Changes • Efficiency, quality and economy: standardized in public policy are likely to require plans for increased business processes, practices driven by workflow security throughout the industry. Meanwhile, infrastructure software, performance metrics that support continuous constraints and threats from new, more agile entrants will improvement, integrated information systems, and challenge the way industry players currently approach