如何在60小时内获得60000用户.pdfVIP

How We Unexpectedly Got 60,000 Users in 60 Hours (And other ways to get users without spending money) A talk by Patrick Ambron CEO of BrandYourself A few cool things you’ll learn • How to nd anyone’s email • How to pitch the press the rst time • How to help articles go “viral” • Other ways to show lots of people your cool start up BrandYourself started as a problem, that turned into an idea, that turned into a mission The Problem: Pete Kistler, a co-founder, was a model student, but couldn‘t get an internship. 3.9 GPA Successful entrepreneur Leader on campus Founder of multiple clubs Several relevant internships He was being mistaken online for an ex-con with the same name He couldn’t change it, because he wasn’t: This Guy This Guy or A tech genius who could A high net worth individual do it himself who could pay thousands for a reputation rm to do it So we made it our mission: To help anyone get some control over their search results with a simple and free do-it-yourself platform. (check it out at ) Where we started • Had the idea in 2010 from a dorm room at SU • No marketing budget, no resources, no clue Where we are Now: • 9 full-time employees • Over 150,000 customers • $1.5 million in funding • Named #1 Emerging Business in NYS ($200k prize), top app at SXSW How did we get from A to B? It started with a lot of building… And rebuilding and more rebuilding... Until nally… …we were ready for Launch! Growth was pretty good right out of the gate… but then