家具行业PBO目标规划（64页）.ppt

目标规划 (PBO) 培训课程 第一天 目标规划定义与课程介绍 企业远景, 使命, 价值观 企业环境分析 制定战略 第二天 制定企业总目标和任务 审定总销售目标 制定事业部/职能部门的目标和任务 组织结构设计 财务预算汇总 总结 Vision, Mission, Values企业远景, 使命, 价值观 Vision and Mission Statements远景和使命 “Vision” states what the company wants to be in the long term (3 to 5 years) future. This is the dream of the leader(s). “企业远景” 说明了企业在未来(3到5年)要发展成什么样的. 这是领导人的理想. “Mission” states what the team does and creates what value. It specifically defines what value the business creates to satisfy what customer needs. “企业使命” 声明了企业团队要去做的事务和创造的价值; 明确说明企业的业务, 如何满足目标客户的需求和为客户创造价值. Values and Principles “Company Values” are governing standards for business operations and relationship with various parties – customers, partners, employees, shareholders, society, etc. “企业价值观” 是企业定下的一些行政准则作为业上务和关系上(与客户,合作伙伴,员工,投资人,社会等) 的指引和标准. “Management Principles” are predefined criteria and considerations for business decisions. They can be best demonstrated in company defined management systems. “管理理念” 是引导业务决策一些既定的因素和考虑原则, 它们最能在企业的管理体系中表现出来. Corporate Culture “Corporate Culture”, after formed, becomes the spiritual guide to employees’ daily behaviors. Its purpose is to cultivate employees’ cohesiveness leading to improved performance and loyalty. “企业文化” 形成之后将成为员日常工作的指导思想, 其作用为增强员工的凝聚力以至提高工作效率和忠诚度. Interpersonal Interaction models: 人际关系形态: - Powerful leader - 强势领导 - Achievement orientated - 论功行赏 - People harmony - 以人为本 - Role and responsibility ruling - 依规依章 Who is/are the role model(s)? 谁是模范人物? 2. What behavior is rewarded or condemned or ignored? 什么行为被嘉奖,什么被责备,什么被忽视? 3. What information is shared? How does it flow? 内部的信息是怎么样交流和传达的? 4. What and how superior performance encouraged? 什么是被认为是出色的表现? 它是怎么被鼓励的? 5. Are values backed by effort and money? 企业的价值观是不是有实际行动和金钱来支持? 6. What is the relative importance of bottom line results, saving face, and positional power? 最终成果,保存面子,和权威的重要性怎么比较? Corporate Environmental Analysis企业环境分析 CSF 关键成功因素 整