FANTASY以LUXURY为主题,网罗时尚潮流科技精品生活风格美.pptVIP

文库专用 * 文库专用 FANTASY以LUXURY為主題，網羅時尚潮流、科技精品、生活風格、美食體驗、藝術建築、美容保養等頂級品項，引導讀者進入「有質、有感」新奢華殿堂 FANTASY奢華誌 FANTASY Magazine The theme of FANTASY is Luxurious lifestyle and will be a collection of popular , high-class living , high-tech items , beautiful artifacts , and top-shelf beauty care products . It provides for the readers a palatial gateway to class and sensibility . 文库专用 讀者描述 Description of Readers 樺舍文化刊物 精準溝通目標客層 擁有價值台幣6,000萬以上豪宅之資產階級 Property owners with residences valued at over NT$60 million 千禧林園、輕井澤、泰安連雲、天母御苑、代官山、昇陽國寶、明水御、東王漢宮、青田松園信義之星、理性與感性、富邦橡樹園、青田硯、冠德領袖、惠宇市政觀邸、富邦御所、國美信義花園、惠宇城市遠見、奧之細道、雲頂、現代之藝、惠宇時代觀邸、宏普悅桂、帝景水花園一期、維也納藝術廣場、明水懷石、澹寧居、敦南之翼、敦仁、贊泰花園、敦凰、信義富邦國際館、仁愛SOLO、一邸、A與A+、帝寶、敦峰、仁愛御林園、敦南藝術館、總裁行館、靜觀、元大囍園、聯聚公園大廈、盛宴、元大花園廣場、聯聚東方大廈、仰哲、元利群英、寶輝市政、 慕夏四季、寶輝花園廣場、基泰信義、藏玉、御活水、大謙、國泰圓鼎、信義富邦世紀館等之資產階級。1,000大上櫃上市公司經營管理者、律師合夥人、會計師合夥人，以及室內設計師等。 富裕無虞，享受生活，自信成熟，社經地位高 Dilatants and socialites who do not mind enjoying their lives, are self-confident and have a high social status. 消費能力高，追求更高層次的消費認同者 People with high disposable incomes and seek have an interest in buying the best. 文库专用 讀者描述 Description of Readers 樺舍文化刊物 精準溝通目標客層 年齡層；40~55歲 Age range: 40-55 性別比重：男女比例約7 : 3 Male-to-female gender ratio: 7: 3 職業屬性：專業人士，企業主，高階主管 Profession: independently wealthy individualists , professionals, enterprise-owners, top-level managers 消費型態：享受高格調生活品味，喜愛智慧型精準消費 Consumer habits: preference for living the good life and enjoying intelligently designed goods. 文库专用 樺舍文化刊物 精準溝通目標客層 供需明確，廣告效益倍增 FANTASY定位清楚，直接切入廣告需求客群，讓每位讀者都是正確的廣告閱讀對象 Supply is matched well with demand and ads are presented in a very effective manner because FANTASY will have a clear place in the social echelon, with readers who know how to read the ads and know how to benefit from the information therein. 創意配搭，以知識內容烘托品牌感性行銷力 為廣告主量身訂做的品牌故事，讓品牌與讀者生活產生最佳的情感互動 The origins and usages of products are told through these intelligently designed ads that appeal to the emotions and wants of the readership. 包裝行銷，以獨特提升廣告價值 Packaging and