SM01-introductiontostrategicmgmt-2015答题.pptVIP

Strategic Management;Course Information;The Nature ofStrategic Management;Chapter Objectives;Case Opening ;Eastman Kodak;Discussion Questions;1. What is Strategy?;American Heritage Dictionary ;Mintzberg’s 5P Definition;Defining Strategic Management;Defining Strategic Management;Stages of Strategic Management;Stage One: Strategy Formulation;Strategy Formulation;Stage Two: Strategy Implementation;Stage Three: Strategy Evaluation;Whittington’s Four Approaches to Strategic Management;Levels of Strategic Management;The Strategic Management Model;A Comprehensive Strategic Management Model;About Ch