影视文化产业社会功能研究.pdfVIP

摘 要 影视文化产业作为 21 世纪文化产业的核心产业和主导产业，它不但拥有强大的 经济功能，还蕴藏着重要的社会功能，包括政治性功能、文化性功能和娱乐性功能。 影视文化产业的双重功能，必然要求它要肩负双重使命,即带动经济发展，促进经济 结构的调整；传承优秀文化，维护国家安全。 随着改革开放不断深入，我国社会各领域市场化趋势不断加强。我国影视文化 产业在市场化的驱动下，经济功能得到最大限度地释放。然而，影视文化企业在追 逐经济利益的同时，却忽略了它应承担的社会责任。正是基于这种现状，笔者将影 视文化产业的社会功能作为研究视角，综合运用文献分析法、跨学科研究法、抽象 归纳法展开研究。本课题主要包括以下几部分： 第一部分：综述国内外专家学者的研究成果，对课题的研究来源、研究意义、 创新点等进行阐述。第二部分：概述影视文化产业相关理论，包括文化产业的概念 及分类、影视文化产业的概念、地位及特征等。第三部分：阐述影视文化产业社会 功能的基本内容，包括政治性功能、文化性功能和娱乐性功能。第四部分：立足影 视文化产业社会功能的现状作出综合评价，分析阻碍其社会功能有效发挥的因素及 原因。第五部分：从影视文化产业的政治性功能、文化性功能和娱乐性功能三个层 面，提出切实可行的对策建议，以保障影视文化产业社会功能的有效发挥。 关键词：影视文化产业；社会功能；政治性功能；文化性功能；娱乐性功能 Research on The Social Function of the Film and TV Culture Industry Abstract Serving as the core and leading industry in the development of cultural industry in the twenty-first Century,film and TV culture industry possesses not only powerful economic function,but also important social function,including political function,cultural function and entertainment function.The dual attribute of film and TV culture industry requires itself shoulder dual mission:not only promoting economic development and accelerating the adjustment of economic structure,but also spreading outstanding culture and maintaining national security. Under the background of economic globalization,the reform and opening has been gradually deepening and the market trend in every filed has been strengthening.Driven by the market competition,the economic function of Chinese film and TV culture industry obtains maximum development.However,with the speeding up of pursuing economic interests,film-television enterprises ignore the social responsibility they should bear.Based on the situation,the author focuses her research on the social function of the film and TV culture industry and uses the methods of literature analysis,interdisciplinary research,abstract induction and the combination of theory and practice in the study.This research mainly includes the following parts: The first part:In view of the research achieveme