本科毕设论文--浅析现代酒店营销管理—以远洋宾馆为例.docVIP

ABSTRCAT The hotel industry as a sunrise industry in China an important part of the tourism industryinChinas economic construction, especially since the reform and opening up, play an important role in forward positions. Their external is an important window for Chinas hospitality, internal is the embodiment of the national standard of living, therefore, the hotel industry as the main aspects of trade in services was valued by other industries. Because of overheating investment and construction, resulting in some areas in China, significantly exceeded the number of hotel growth in consumer d