Growth in Specialty Tea特种茶的生长.pptVIP

Fastest growing segment in the industry Ten fold increase in the number of tea rooms from 200 to 2400 over last decade Most coffee houses now offering specialty tea Tremendous profit potential attracting entrepreneurs and stimulating producing country interest * Specialty Tea Rapid expansion of tea outlets Emergence of 1 or 2 National operators Increased Producing Country involvement in marketing (Tata Tea Boards) Greater availability of Estate Teas * Traditional Tea is expected to realize annual growth in the 2-3% range RTD Tea will continue to experience robust growth in the range of 5-10