POPULARITY VS大众与. ASSOCIATION NAME CONNOTATION.pptVIP

POPULARITY VS. ASSOCIATION:NAME CONNOTATION By Cathy A. Busby - INTRODUCTION- SIDE 1: POPULARITY- SIDE 2: ASSOCIATION- METHODOLOGY- POSSIBLE RESULTS- CONCLUSION INTRODUCTION Mother-to-be interested in names Positive or negative connotation of individual names Connotation primarily based on popularity OR Connotation primarily based on association SIDE 1: POPULARITY Expectant Mothers Baby name books – trendy names SIDE 1: POPULARITY SSA – Social Security Administration /OACT/babynames/ Any year after 1879 Stereotyping Popular names have a more positive connotation Ex. Jessica is seen as a skinny, fun, attractive girl SIDE 2: ASSOCIATION Positive Family names Friends – past and present Influential people Heroes/Idols SIDE 2: ASSOCIATION Negative Ex-boyfriends or girlfriends Rude boss/co-workers Bad influences Overall connotation based on experience with people of that name METHODOLOGY Survey Will be given to 100 people (high-school education or higher) Twenty male names and twenty female names Ten names from each gender will be extremely popular names (defined by baby name books and SSA) Ex. Brandon or Ashley The remaining ten names will be older, less common names Ex. Fred or Agnes Subjects will link positive or negative adjectives with each name They will also specify if they know someone with that name Analyzing data Survey information will be collected and reviewed Similar positive/negative adjective connotation Personal association SURVEY EXAMPLE Name: HAROLD Please check the box if you personally know someone with this name. Please check the boxes corresponding to the adjectives that you would use to describe someone with this name. Cheerful Depressing Smart Unintelligent Good-looking Unattractive Productive Lazy Thin Overweight Social Withdrawn Groomed Unkempt Graceful Clumsy Funny Humorless POSSIBLE RESULTS Side I: The majority of the tested names without a personal connection will be associated with the same/similar adjectives for e