Module4Unit1AdvertisingReading课件外研版必修4.ppt

Period 3 Reading(1) ;Lead-in: ;Brainstorming ;Words-matching;Fast-reading;1. Most people are not aware of how many ads are around them. 2. Advertisements are always meant to promote a product or service. .组卷网 3. PSAs are only found in newspapers and on TV. 4. PSAs and commercial ads use some of the same methods. 5. Commercial ads can give us valuable information about how to live our lives. 6. An ad warning people against smoking is an example of a PSA.;1.They are usually found in newspapers and magazines,on the Internet,radio and television. 2.A commercial advertisement is one which someone has paid for to advitise a product or service,while a public service advertisement is often run for free,and is meant to educate people about health,safety,or any other problem that affects public welfare. 3.Because even if an ad does not lie, it does not mean it is altogether innocent. 4.In 1996. 5.Because PSAs are meant to benefit the public, and by following the advice in PSAs, we can often learn a lot.;What’s the similarities and difference between commercial advertisements and public service advertisements? ;similarities;differences;commercials;Reading strategy:;;Homework: