End of the marketing of professional management.docVIP

 PAGE \* MERGEFORMAT 12 End of the marketing of professional management Consulting an enterprise, but also consulted - a business ... ... Daily contact with businesses. Are suffering from symptoms of various marketing, many of which are some of ‘cold’, ‘diarrhea’ diseases like the common market, long-term not to ‘treat’ management, that lead to ‘more serious’, causing a large backlog of products, money recovered problems ... ... until the bankruptcies. Of summation and reflection of this phenomenon and found a fatal problem is the relatively weak sales channels, these enterprises also are immersed in a large number of ads to use in their marketing, while necessary for the basic market building sales channels not do, resulting in a lot of advertising brought about negative effects. Enterprises like human beings, terminal nerve, once a problem. Operations on the more difficult. Everyone knows that the product through the retail stores, shopping malls, etc. sold, while the retail supply channel is received from the wholesaler, the key is whether good corporate management or poor management of the enterprises in retail and wholesale end of among providers of management have a confusion, and this is the end of the status of marketing products to enter the market, the key to mouth, if not to strengthen the management, will make products in the market has been greatly affected. 1, terminal areas of marketing, Business end of the marketing of reference should be drawn? Just to clarify this issue in order to help manage. As we all know, the enterprise’s market is composed of two parts, namely, urban markets and rural markets. Urban market is currently sales channels is this: Retailers - Wholesalers. The entire market structure is composed of two layers posed. Retailers from the shopping malls, department stores, convenience stores, supermarkets and chain stores made up of (sometimes may be different in different products). Simply put, retailers, convenience st