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Soul of wine country six decades Insider (on)
Soul of wine country six decades Insider (on)
Prologue In the year 1952, the new China was established four years, the capital city of Beijing has launched a far-reaching “(First National tasting” liquor field named “Maotai, Luzhou, fen, West Phoenix” big four “ wines. “China has now entered the” wines era. 1952-2012, exactly 60 anniversary of the birth of the first assessment of the Chinese wines. To 60 years, in China Wine surging in the development process, have held a total of five times, “the National tasting, named its the liquor field of 17 renowned Chinese and foreign wines in China, they are:” Maotai, Luzhou, Fen, West Phoenix, Wuliangye, Yang Daqu Jiannanchun liquor, Gujing Quanxing Daqu, Shuang’gou Okuma, Langjiu Baofeng wine, Song River grain liquid, Tuopai Liquor Dong wine, Yellow Crane Tower wine Wuling wine opened the the national brewers scientific and technological progress and the history of the brand competition curtain, the rise to power of the Chinese wines have a direction and coordinate. Because each has a superior unique quality process and a long, thick history and culture, the first assessment of the four wines bred later known as the “Big Four maternal scent” the “Mao flavor”, “Lu flavor” Fen-flavor, the “phoenix flavor” - that is, “Maotai Maotai wine country, Luzhou Luzhou authentic Fenjiu the mellow fragrance, the West Phoenix phoenix scented. 60 years, 17 Chinese wines kick clipped the planned economic policy the ice, kicked marching “market economy, commercial chaos phase” Li products is based transformation and innovation, leaving a distinctive development of the road and the ups and downs of the lessons learned, and to enlighten today affect the future - “Maotai” against all the odds to launch health liquor ‘, and proposed to build the world’s first brand of distilled spirits, “take the lead” Wuliangye innovative business models to promote changes in liquor marketing in the world crossroads, “the New York Times Squar
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