Wine Classic Event Marketing.docVIP

 PAGE \* MERGEFORMAT 30 Wine Classic Event Marketing First, the marketing Outsourcing - ‘Tonghua Wine’ and ‘Sichuan Altai’ marketing company jointly set up by Jilin Tonghua Wine Co., Ltd. and Sichuan Altai Industrial Co., Ltd. jointly set up by Tonghua Wine Sales Co., Ltd., China’s wine market this year can be described as the most classic model, it is a classic is that breaking the three conventional marketing bottlenecks, the first a ‘bottleneck ‘is the winery marketing organization and marketing concepts; second a’ bottleneck ‘is the co-operation between distributors and wineries; third a’ bottleneck ‘is a wine marketing resources integration modes and the integration of thinking. We can also see the original Langjiu Tonghua wine sales manager, stood in the Altai together with the wave, in person and in command and became the first line of Tonghua Wine Sales Co., Ltd. General Manager. Through the ‘Tonghua Wine’ and ‘Sichuan Altai’ marriage between the two strong-strong all-round, we should see the future of wine marketing trends. On the ‘Tonghua wine’ is concerned, it should not be a lack of funds, despite the ‘Altai’ The specific operation will invest tens of millions of Tonghua Wine Sales Co., Ltd., simply stated that ‘Altai’ is no longer a pure sense of the dealers, while the by the distributor into a brand of ‘investors’, at the same time not only aimed at ‘liquor’ benefit, and more to invest in order to obtain greater profits. ‘Tonghua Wine Stock’ will be brand, product advantages, capital strengths and ‘Altai’ marketing thinking, marketing network, marketing, personnel and other resources combined, not only to improve the enterprise’s marketing organization, is also invisible on the establishment of a marketing network of a ‘threshold’. Everyone knows that, ‘Altai’ in the country has a strong marketing network advantages, particularly in the liquor industry, it has the ‘Golden Jiannan’ national distribution rights, ‘Luzhou’ Northeast total market di