在华代工发卖十年才获授权 JEEP男装进进中国的崎岖之路（国外英文资料）.docVIP

在华代工销售十年才获授权 JEEP男装进入中国的坎坷之路（国外英文资料） It took a decade of sales in China to license JEEP mens wear to China Jeep is the worlds off-road vehicle, the ancestors of the jeep brand strong and profound brand culture and background, the cultural feature makes the brand with the clothing industry to the possibilities of now stretch out in, so strong and bold as quality characteristics, military jeep brand set up free for style. Jeep clothing positioning and Jeep car is consistent, consumers for 25 ~ 45 years old male, they are the elite of the work team, love work, love life, love nature, like the stimulation of exploration, the pursuit of driving pleasure. The brand in the us have already known, there are also many jeep fans as far away as China, the jeep is mens clothing to enter the Chinese way of mishaps, lets look at the detailed process. Army green color, wooden shelves, several pinned to the wall of tyre, plus a few cans hemp rope arrangement, a shopping mall in guangzhou JEEP clothing stores, appears a low profile and a character. With careful consumers find, however, the store selling clothes and his earlier in American JEEPs website to see the clothes dont agree with each other, and the price is relatively high. Learned that at present China only after several queries, the JEEP brand clothes are sold by a company called guangdong garment co., LTD (hereinafter referred to as the guangdong) from the manufacturers, and manufacturers also claims to be gained us Chrysler official authorization, therefore to use the JEEP sign production and sales in China. But is it true? Guangdong liwei claimed to have obtained official JEPP authorization in 2002. While American JEEP website sales customer service to time weekly reporter said, at present all of JEEP brand clothes only in the proprietary online sales, have not heard of this brand production and the sales message in other countries. JEEP costume China is a big seller of counterfeit goods Miss Chen is going to give my bo