跨文明熟悉在商务英语写作中的应用（国外英文资料）.docVIP

跨文化意识在商务英语写作中的应用（国外英文资料） The application of cross-cultural awareness in business English writing Chen kaifu zhou qin [abstract] business English writing is a kind of intercultural communication skills, it is not only the English version of the Chinese business express is not only limited to stylistic format, pragmatic norms, etc. In fact, the concept of cross-cultural consciousness is an important measure to solve the problem of culture shock in business English writing. This paper will discuss the cultural difference factors and relevant coping strategies in business English writing from the perspective of cross-cultural consciousness. [keywords] cross-cultural awareness business strategy Business English writing is a very important means of communication in modern international trade activities. The particularity of business English writing is not only in terms of language, expression structure, stylistic features, etc. In the authors opinion, cross-cultural consciousness plays an important role in business English writing. There is a big difference between peoples business values, consumer psychology and business habits because of the political and economic environment and traditional customs. Recognize and strengthen cross-culture awareness. It is essential to solve the misunderstandings and problems caused by cultural differences in business English communication. Therefore, the author tries to find out the relationship between cross-cultural consciousness and business English writing in this article, and how to realize the organic fusion of both. The meaning of cultural consciousness Cross-cultural awareness refers to foreign language learners in their learning of the target language culture has good knowledge and strong adaptability and communication ability, can like the thinking of the target language native people to think and react to things. And for various communication activities. In a nutshell. cross-cultural awareness means to influence peoples beha