【2017年整理】影响与力英文读后感修改版.docVIP

Influencer: The power to change anything —reaction to INfLUENCE The teacher asked us to read the book-INFLUENCE during our freshman year. So I get the opportunity to appreciate elegant demeanor of the psychology master Dr.?Robert?Cialdini, to know the reason why something which people show no interest in at first is gone soon after its price is doubled and to know why some people are always so persuasive that we always involuntarily meet their demands and why people could not help raising their hand at the auction and some other doubts like this. This is a book about life, negotiation, sale, psychological and other aspects. The paper mainly introduced influence of daily life, the six principles of one of the phenomenon about influence. The author analyzes the things around us with vivid cases. He deduces the Principles of Marketing in plain text and we can be inspired among the words and between the lines. There are many things which we could not understand in the world. For the unknown things, we always chose to trust authority or friends and believe in the public opinion and think that the rarer a thing is , the more it is worth . Learning from others or past experience can bring great convenience to themselves. And it is the dependence of the fast decisions that give some smart guys the opportunity. We need other people’s help, so the possibility of success will be bigger. We will found a rule that if a sucide case was widely reported and a series of similar cases followed. The evidence show that some widely publicized suicides followed by the number of deaths due to airline crash has increased greatly. Why do such a thing happen? Peoples inertia can lead to a lack of creativity. Apparently, people only dependent on imitating others when they encounter some problems ,even Suicide. People always can not find a way to solve When people began to weary even setbacks.Then They usually choose the solution which has been reported – suicide. We have found a