二次创业 国际化创新重开局(外国英语资料).docVIP

二次创业 国际化创新重开局 Up to today, TCL multimedia chief sales officer Hao Yichang relieved. He recently saw Transformers LOGO at his TCL multimedia headquarters in Shenzhen. Originally, since the Transformers 3 implanted TCL smart TV advertising, TCL brand marketing began a real global cooperation journey. The audience in almost no alert psychology, Transformers 3 international fan pull TCL international fan. TCLs overseas branches have been able to use Transformerss image to promote new and intelligent products. As a matter of fact, TCL is one of the Chinese companies that go faster and more thoroughly in internationalization. Since 1999, TCL International Holdings Limited (hereinafter referred to as TCL International) successfully listed in Hongkong, a large-scale attack on the Vietnamese market, began its bumpy international journey. In spite of the pain, Li Dongsheng refused to back down. Firm and even some stubborn TCL finally coming to bloom, after years of war, to develop their own brand, sales network and the capacity of economy has grown into an irreplaceable Chinese sea group in private sample. In June this year, TCL group announced 3 major areas of multimedia, communications and home appliances in Italy, a total of 9 customers held economic and trade cooperation signing ceremony, signed nearly 300 million euros of economic and trade projects. This is also its 2004 entered the European market, the largest single in the Italy market. From its foundation in 1981, after the processing involved in international trade, to force 1999 Vietnam market bridgehead of the first station, after Vietnam copy mode, capture the emerging markets, in 2004 after the merger into the international labor pains come today, TCL in the innovation described step on the field of international city. That day, after deep primitive accumulation and long-term toil, Hao Yi can sympathize with you. Overseas recovery Localization of product innovation Dense and frequent, which is not an exaggeratio