A Brief History of Imported Beer - Brewery Age（简史进口啤酒,啤酒的年龄）.pdfVIP

A Brief History of Imported Beer Analyst Robert Weinberg has been watching imports, and sees some changes coming. By Peter V.K. Reid mported beer sales have settled 1 down of late. Although the seg- ment continues to grow, the heady period of the late 90s-early 00s has subsided. But with the seg- ment now holding 11.5% of the I market, its future fortunes take on a crucial aspect. For the moment there has been a slowdown, and the question is whether this is a lull, or an impact with the segments ceiling. There has been a sharp decline in the growth rate, observes Robert S. Weinberg, principal of The Office of R.S. Weinberg, St. Louis, MO. Imports may continue to grow for a time, but at a modest rate. I think the best of import performance is behind them. Mr. Weinbergs comments are useful because they rest on the framework of the best private database in the beer industry, and he has tracked import statistics all the way back to Repeal. The history of beer imports features ebbs and flows that might help chart the path caused by World War II had largely subsided, nice, smooth s-shaped curve. Imports accelerate ahead, starting in 1933, as beer drinking and one can begin to make judgements without quite briskly between 1972-1980, and keep on became legal in the U.S. once again. That variables like merchant tonnage sunk by U- growing until 1987. Then barrels decline from year, only 7,000 barrels of imported beer boats, and percentage of the civilian population 87-91. Thats followed by a third wave of entered the country. By 1934, imports had in uniform. growth, beginning in 1991, growing vigorously more than doubled,