公共关系学作业 答案（Public relations assignment）.docVIP

公共关系学作业 答案（Public relations assignment） Public relations assignment First, individual choice 1, studied the globalization of public relations and communication management theory, and put forward a universal principle, special application theory of public relations globalization. A. B. Bernice C. grugni lattice Ivy Lee, Carter and Vincent D. 2, in the four quadrant diagram of organizational image status, the state of being in (image) status is a good state of public relations. A. low reputation / low reputation, B. low reputation / high reputation C. high reputation / low reputation, D. high visibility / high reputation 3, conformity psychology means that in social organizations, individuals do not want to feel isolated because they are different, and thus give up their opinions and act in accordance with the majority of people in the group. A. forces the B. command C. pressure D. to affect 4, public relations promote social behavior by instilling strong () and high sense of responsibility to society, promoting social interaction and promoting group cooperation. A. environmental awareness, B. social consciousness, C. personal consciousness, D. collective consciousness 5, Avi Litim: telling the truth and () bring public interest and honesty into the field of public relations. A. vote for the public good B., all publicity is good, C. public must be told D. universal principle, special use 6, December 1999, approved by the State Department of labor and social security, the provincial labor department () was held in China for the first time PR primary occupation training and qualification examination, marking the public relations Chinese has formally entered the stage of occupation. A. B. Guangdong, Shandong, C., Hubei, D., Henan 7, the public relations organization is specialized in the implementation of public relations tasks and the implementation of public relations functions (), is the public relations work of professional functions. A. object, B. method, C., subjec