售后服务企业升级的重要跳板（After sales service an important springboard for enterprise upgrading）.docVIP

售后服务企业升级的重要跳板（After sales service an important springboard for enterprise upgrading） After sales service: an important springboard for enterprise upgrading Text / communications enterprise management consulting company chief expert Tan Xiaofang Preface： In the survey, I learned that some dealers to customer service service as profit growth again channels; some dealers that are selling the burden; some say, a part of the product quality assurance system of customer service service is the enterprise, from the factory to the extension of the family; some say, customer service service is to promote the lubricating oil the enterprise and the user communication and harmonious relations between the two sides of the agent; some said, customer service service is to enhance the brand reputation, an important force to ensure the marketing activities, mutual coordination and mutual action of two shares important force and marketing become; and some say, customer service service is an important springboard for enterprise strategic transformation, service upgrade, for the enterprise from the manufacturer to the service provider transformation provides a buffer platform to try. It should be said, in the past 3 years, along with the enterprise to promote the strategic transformation, eager to get rid of the image of the manufacturer, to service providers, brand marketers and customer service transition, service has become an important springboard for the upgrading of enterprises. So, in my classroom, the author has been preaching: sellers should establish a sincere customer service concept, a clear conscience to do after-sales service, rather than show. And repeatedly called for: customer service service three principle in the industry forum: one is commutative does not change, to change; two is the back can not refund, return to the main; three is not clear responsibility, give priority to with me. Only in this way can we fulfill the promise of everything for customers, everything