如何让你的品牌充满个性（How to make your brand full of personality）.docVIP

如何让你的品牌充满个性（How to make your brand full of personality） Let your brand be full of personality Enterprises in order to make their products into the future of Star, so that their products and brands rich personality. The entertainment star Faye Wong and Xie Tingfeng thing can be said to be used to get the whole entertainment up, the singer is free, after its own personality and impressed in the minds of fans, in fact, the singer is also to some extent, the record company products. We say that the singer is packaged, but also according to the record appearance, temperament, character of the singers voice, and combined with the companys image, fans preferences, popular style, through all-round integration, to create the star brand image, let the stars have characteristics and personality, different from other people, and continue to strengthen the results of this positioning in the hearts of fans. In the promotion and selection of songs, in fact, in accordance with the singers brand positioning operations. Such as EMI, Warner records and other companies continue to introduce new, but each newcomers have their own unique characteristics and personality, so can always lead the trend. Have personality, easy to remember, so many record companies to make the star distinctive, similarly, enterprises in order to make their products into the future of the Star, to make their products and brand personality. First, what is the brand personality?. 1. what is a brand?. One The brand is a big concept, including not only the product itself (name, function, quality, brand), also includes the concept of brand (brand core concept, product concept and brand service (service), service quality, service personnel building project). Brand shaping and value-added are also around these points. For example, when it comes to Haier, we will think of sincere forever Haier slogan, cartoon image of the Haier brothers, quality service, multinational companies, if there is a deep understanding of the