感性营销力--销售中的天时地利人和（The sales force -- perceptual marketing opportune）.docVIP

感性营销力--销售中的天时地利人和（The sales force -- perceptual marketing opportune） Mencius said: the day as location, terrain and better. If you work in sales, we also occupy the terrain and climate, the three key factors, and optimized combination, which influence customer emotion, and repeatedly strengthened stimulation, formation of customer brand emotion cognition, will help us sales victorious, ever-victorious, victorious. How we shape, active in sales to pursue sales success and timing,? How can we manage and control control points to achieve our sales target, profit growth? When the customer is always in pursuit of happiness or avoid pain and buy. And the escape from suffering power far more than the pursuit of greater joy. In theory, we should appear in front of the customer: customer timing is the most painful time, time to provide solutions when we are most in need of. The ultimate aim of marketing is to cancel the purchase to sell, let it happen naturally, we usually saying: sleepy hit the pillow. Kotler pointed out: marketing is not seeking to promote the product art, but to create a real customer value of art is to help customers get more affordable art. Marketing slogan should be quality, service and value. But what is the real situation? Performance under pressure, hard sell customers and sales personnel to become a nightmare. There is no completely when the client will need day, so that customers cant resist products? Yes。 Monopoly products, pharmaceutical sales is such. In the sales process of pharmaceuticals, when a drug proved to be effective, naturally there are a large number of customers to avoid suffering panic buying. Customers pay attention to price in the usual purchase process? Some attention. But if in the hospital, the doctor prescribed for the terminally ill prescription, patients will go to the question of price? The doctor will ask: can be cheaper? Too much, can leave some medicine? Unable。 Because at that time, when this is the customers need, the