analysis- qihoo 360 to be left behind in the mobile internet yet-(分析-奇虎360在移动互联网u2014u2014留下).doc
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analysis- qihoo 360 to be left behind in the mobile internet yet-(分析-奇虎360在移动互联网u2014u2014留下)
Analysis: Qihoo 360 to be left behind in the mobile Internet yet?
(Research papers Download news) 2014 meeting of the Great Wall, is still hard to find a trace of 360, why this is known as the number of Internet users in China’s second security company does not participate in China’s most important mobile Internet Conference it? Many people may think, millet Lei Jun Zhou had become enemies with the 360 #8203;#8203;is the main reason, and in fact may not be so simple, more important reason is that 360 have been missed and the mobile Internet.
Currently, both Tencent, Baidu, Alibaba are crazy layout and investment in the mobile Internet, and 360 in addition to the phone seems safe, it seems no other name scream on mobile Internet products, nor through the acquisition and around 360 investment to build a mobile Internet ecosystem, may rise business also face serious challenges.
And mobile Internet business is not detached
O2O is undoubtedly a commercial plug in the wings to take off in the future, while the core O2O closed loop payment is SOLOMO (social, location, mobile) and move around this core, BAT are trying to make infrastructure construction and layout, for example, Tencent shares Navinfo, micro letter electricity supplier, Alibaba do exchange, investment unfamiliar street and microblogging, the acquisition of high moral map, payment terms, BAT can be said is trying to make itself.
360 As a security company, is currently neither social nor map, but no pay, and layout also did not invest in these directions. Undoubtedly has 360 mobile Internet business is a huge piece of the market completely detached it.
Security main industry challenged
360 360 Mobile Guard is the most eye-catching in the mobile Internet products, and now this ‘only child’ is suffering severe challenges. Firstly, BAT all moved into the field of security, and growing rapidly. Tencent mobile butler has over 400 million users, Baidu vigorously do mobile security, Alibaba has i
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