on the comprehensive development and utilization of museums and cultural resources reinforce the innovation and development of cultural industries（在博物馆和文化资源的综合开发和利用加强文化产业的创新和发展）.docVIP

On the comprehensive development and utilization of museums and cultural resources reinforce the innovation and development of cultural industries Abstract: The Fair is an important part of cultural industries, industry, although the small but rich and profound cultural connotation and extensive outreach. This article from the effective development and use of angles to explore how innovative development in the new era of cultural industries Fair , focusing on brand building, promotion of industry diversification, reinforce our cultural soft power infrastructure has a positive and effective role in promoting. Keywords: Fair, cultural industries, the development of A comprehensive development and utilization of museums and cultural resources, reinforce the idea of ??cultural industries Fair system in order to fully develop and expand the cultural industry should first grasp the protection of cultural relics, with their own nature and characteristics of features to create the brand, fully develop all kinds of museums and cultural resources to the full realization of economic and social benefits of the double upgrade, will cultural resources in the comprehensive advantages into economic advantages completely in practice, we should fully focus on the development of the industry of a brand, driven by all kinds of effective conventional fine exhibition, temporary exhibitions, accurately grasp market opportunities, in-depth study of market trends, integration of museums and cultural resources, through the operation of science and careful planning to make it to expand the overall development of cultural industries. the information age we should make full use of the network platform, information technology, media channels active in the great museums and cultural resources, publicity, through the rolling coverage, do traveling exhibition, a comprehensive expansion of cultural tourism industry, to build cultural identification center, build a complete and comprehe