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创建创新产品和服务的创新方法-creating innovative products and services the forth innovation method.pdf 293页

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创建创新产品和服务的创新方法-creating innovative products and services the forth innovation method
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Creating Innovative Products and Services The FORTH Innovation Method Gijs van Wulfen Creating Innovative Products and Services This page has been left blank intentionally Creating Innovative Products and Services The FORTH Innovation Method Gijs van Wulfen © Gijs van Wulfen 2011 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise without the prior permission of the publisher. Published by Gower Publishing Limited Gower Publishing Company Wey Court East Suite 420 Union Road 101 Cherry Street Farnham Burlington Surrey, GU9 7PT VT 05401-4405 England USA www.gowerpublishing.com Gijs van Wulfen has asserted his moral right under the Copyright, Designs and Patents Act, 1988, to be identified as the author of this work. British Library Cataloguing in Publication Data Wulfen, Gijs van. Creating innovative products and services : the FORTH innovation method. 1. New products. 2. Brainstorming. 3. Creative ability in business. 4. Group decision making. I. Title 658.5'75-dc22 ISBN: 978-1-4094-1754-5 (hbk) ISBN: 978-1-4094-1755-2 (ebk) Library of Congress Cataloging-in-Publication Data Wulfen, Gijs van. Creating innovative products and services : the FORTH innovation method / Gijs van Wulfen. p. cm. Includes bibliographical references and index. ISBN 978-1-4094-1754-5 (hardback) -- ISBN 978-1-4094-1755-2 (ebook) 1. New products. 2. Product management. 3. Production

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