英语展示-Marketingplan.pptVIP

Introduction Recruit models in the campus from the college students. Hold it in the canteen square. Show the latest fashion to students Let the audience enjoy the coffee for free on site This activity need about 2500 yuan Reason The catwalk can make good visual effect. Attract student’s eyes, then many people will come to watch, We can achieve good publicity, tightly linked to Nestle and fashion. Nestle of Love Travel __spread shine of love Nowadays, there are more and more people going to city to find jobs ,which leads the phenomenon that many children should stay at home away from their parents. Some of them even can’t see their parents for years. We plan to organize some CQ university students to visit those children .And they take our new coffee to them. The students also can get some presents from us like toys. T-shirts, stationery. At last ,we write a report about this activity, and publish it on the newspapers. Let more people join us along with Nestle to spread the shine of love . It will spend about 2000 yuan totally. Reason One on hand, we can call on college students to help someone who need help really, one the other hand, it help our company and products to establish better image Thank you Marketing plan Nescafe Tasters Choice Basic information Aim: publicize Nestle ’s new product-Nescafe Tasters Choice Object: Chongqing university students in Huxi Time: Last about a week called Nestle week Content: four main activities Funds:7500 RMB Activity One Nestle cup basketball league matches Introduction Sponsor a basketball match which name is ‘Nestle cup’ around students Encourage students to join this match There should be series of matches, from group game, knockout to finals. Make it more attractive. detail The award should include this product. It is the key action to publicize it. The players shirts should print our company’s logo. Publicize hard and welcome students to join this activity