Retail Institutions by Ownership参考.pptVIP

Competitive State of Leased Departments Benefits provides one-stop shopping to customers lessees handle management reduces store costs provides a stream of revenue Potential Pitfalls lessees may negate store image procedures may conflict with department store problems may be blamed on department store rather than lessee * Independent Channel System Functions: Manufacturing Wholesaling Retailing Ownership: Independent Manufacturer Independent Wholesaler Independent Retailer * Partially Integrated Channel System Functions: Manufacturing Wholesaling Retailing Ownership: Two channel memb