《我国会展物流发展研究》-毕业论文.docVIP

PAGE 大连交通大学信息工程学院2011届本科生毕业设计（论文） PAGE 1 毕 业 设 计 (论 文) 题 目 我国会展物流发展研究 学生姓名 专业班级 物流管理07-2班 指导教师 职 称　　 讲师 所在单位 管理系物流营销教研室 教研室主任 　 完成日期 2011年 6 月 11 日 摘 要 在我国进入科技化的新时代之际，物流绝对可以担当一个重要的角色。而会展物流，虽只是物流的分支，但在其刚刚起步发展的这几年来已经崭露头角，隐隐带动了同行业的发展。如今，会展活动正在朝国际化、专业化、智能化方向迅速地发展。会展经济作为一种新的经济形式，受到越来越多国家和地区的重视。可以说会展为各国经济的发展都做出了突出的贡献，起到了不可磨灭的作用。而会展物流的发展，除了可以更好的为会展的顺利进行提供服务，更能带来巨大的经济收入和促进当地经济快速稳定的发展。 本文首先简单介绍了会展及会展物流的概念及相关内容，接下来认识发展会展物流的意义，并通过研究会展物流系统的构成来充分的认识会展物流的运作流程。然后，从我国目前会展物流的发展现状来分析其存在的主要问题，提出相应的解决办法。分别从政府协助、加强自身建设和引进专业人才三个大的方面来提出发展对策，以促进我国会展物流的快速发展。 关键词：会展物流 会展物流标准 服务质量 ABSTRACT Logistics can play a vital role absolutely when China enters the science and technology new times. Although exhibition logistics is the branch of logistics, but it is up and coming in the development years, and has led the same profession development faintly. Nowadays, exhibition activities are being international, professional and intelligentized. Exhibition economy is receiving more and more countries and regions attention as a new economic form. It can be say that exhibition made outstanding contribution for countries economic development and played an indelible role. Exhibition logistics development can provide services for the conduct of the exhibition, bring huge economic income and promote the development of local economy fast and steady. This paper introduces the concepts and relevant content of exhibition and exhibition logistics simply first, then realizes the significance of exhibition logistics development, and realize the operation process of exhibition logistics fully through researching the constituting of exhibition logistics system. Then I analyze the main existing problems of Chinese exhibition logistics from its development present situation, and put forward the corresponding solutions. This paper puts forward some development countermeasures from three bi