试论商务英语在我国对外贸易发展中作用.docVIP

试论商务英语在我国对外贸易发展中作用 　　摘要：我国经济已经开始步入世界经济与贸易一体化的进程,对外贸易合作得到了快速的发展,与世界各国的贸易与合作也越发频繁。商务英语做为发展对外贸易的基本工具,已经得到广泛的使用,在商务交流过程中起到了至关重要的作用。掌握商务英语的内涵和特点,促进对外贸易发展和文化交流具有十分重要的意义。 　　关键词：对外贸易 经济 商务 　　 　　As the world economic and trade integration of constantly fusion,Chinas foreign trade cooperation obtained fast development,with the countries all over the world trade and cooperation are also increasingly close.As the basic tools develop foreign trade,one of the use of business English more widely,and in the trade process has played a vital role. Be mastered business English connotation and the characteristic,to promote the development of foreign trade and cultural exchanges have very important significance. 　　1.business English in foreign trade activities play a role 　　Business English in foreign trade process involves the use of all aspects of the business activity,from how to dealing with foreigners,and their cooperation,business talks,signed the agreement to cross the background of the cultural exchanges full integration,and promote the team cooperation and so on. 　　In the process of foreign trade activities of both parties as long established clinch a deal partnership,not a hammer deals. Along with the development of global economic integration,and our country more and more enterprises will business development to foreign markets,in the process of enterprise management personnel often encountered used to foreign culture and melt into the local social customs,etc. The problem for management personnel market,and to promote a product of brand,the enterprise and decision-making are may constitute a very big effect. Through the study and master business English,the comprehensive accurate understanding of international trade process different background cultural differences,can effective improve managers,especially the international multinational company or enterprise management personnel cross-cultural communication ability,improve their use business English ability,so that