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Table of Contents
1. Emerging Market for Low Power Services and Applications 4
1.1 IoT development Growing Demand for LPWA 4
1.2 NB-IoT Use Cases Market Potential 5
2 Emerging Low Power Technologies 6
2.1 Introduction to NB-IOT (Best Solution For LPWA ) 6
2.2 The NB-IOT deployment scenarios 7
2.3 Low band, an excellent choice for fast deployment 8
3. Shaping the Business model 9
3.1 Value Chain and Partnerships 9
3.2 Business Potential Revenue model 10
3.3 Summary 10
4 IOT Use case 11
4.1 IOT Public 11
4.2 IOT Industry 13
4.3 IOT Appliance 15
4.4 IOT Personal 16
5 Operator Reference Cases 18
5.1 Smart Parking 18
5.2 Smart Metering 19
5.3 Pet Tracking 20
6 Glossary 22
Executive Summary
The LPWA market has existed for about 10 years; it’s not a new thing. The current technologies
(solutions) supporting this market are fragmented and non-standardized, therefore there are
shortcomings like poor reliability, poor security, high operational and maintenance costs.
Furthermore, the new overlay network deployment is complex.
NB-IOT overcomes the above defects, with all the advantages like wide area ubiquitous coverage, fast
upgrade of existing network, low-power consumption guaranteeing 10 year battery life, high coupling,
low cost terminal, plug and play, high reliability and high carrier-class network security, unified
business platform management. Initial network investment may be quite substantial and superimposed
costs are very little. NB-IOT perfectly matches LPWA market requirements, enabling operators to
enter this new field.
NB-IOT enables operators to operate traditional businesses such as Smart Metering, Tracking, by
virtue of ultra-low-cost ($ 5 ) modules and super connectivity (50K / Cell), also opens up more
industry opportunities, for example, Smart City, eHealth.
NB-IOT makes it possible for more things to be connected, but also managing the commercial value
of the resulting Big Data is a big task, operators can carry out cooperation with related industri
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