我国新能源汽车行业盈利能力分析-以比亚迪为例.doc

我国新能源汽车行业盈利能力分析-以比亚迪为例.doc

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第 第 PAGE 2 页 PAGE PAGE 20 我国新能源汽车行业盈利能力分析 --以比亚迪为例 摘要:随着我国经济不断发展,新能源汽车行业带来的效益化的成果吸引了众多投资者。其中,较为出色的企业当属比亚迪公司,了解比亚迪盈利模式有助于企业管理者制定符合市场的定向发展战略,从而做出决策。文章先从新能源汽车行业的研究现状入手,研究此行业盈利能力的影响因素。其次,介绍比亚迪公司,结合比亚迪公司的盈利能力,提出问题并给予对策。最后对新能源汽车行业提出相关建议,为日后行业盈利能力的提升提供一定的依据。本文研究结果表明:比亚迪公司的盈利能力近年来稳步增长,但增速放缓。政府补助广泛,支持力度大,但比亚迪过度依靠政府补贴。分析表明,新能源汽车行业前景可观,发展趋势越来越明显。与此同时,我国政府也在政策上大力支持。因而此行业未来发展具有很大的潜能。 关键词:新能源汽车行业 盈利能力 比亚迪 Abstract: With the continuous development of China's economy, the efficiency of the new energy automobile industry has attracted many investors. Among them, the most outstanding enterprise belongs to byd company. Knowing byd's profit model is helpful for enterprise managers to make targeted development in line with the market and thus make decisions. This paper starts with the research status of the new energy automobile industry, and studies the factors influencing the profitability of this industry. Secondly, introduce the byd company, combined with the profitability of byd company, put forward problems and give countermeasures. Finally, some Suggestions are put forward for the new energy automobile industry, which will provide some basis for the improvement of the profitability of this industry in the future. The results show that byd's profitability has been growing steadily in recent years, but at a slower pace. Government subsidies are extensive and support is strong. But byd relies too heavily on government subsidies. The analysis shows that the new energy automobile industry has a promising prospect and an increasingly obvious development trend. At the same time, our government has also given strong policy support. Therefore, the future development of this industry has great potential. Key Words: New Energy Automobile Industry Profitability Byd 目录 TOC \o '1-3' \h \z \u 8729 1 绪论 1 26316 1.1 研究目的与意义 1 13964 1.1.1 研究目的 1 19251 1.1.2 研究意义 1 10554 1.2 国内外研究现状 1 1053 1.2.1 国内研究现状 1 31166 1.2.2 国外研究现状 2 5744 1.2.3 评述 3 22094 1.3 研究内容及方法 3 26

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