培训asc葡萄酒培训.pptxVIP

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ASC Wine Training Program Level 1 ASC 葡萄酒培训 - 1 ASC FINE WINES China’s leading provider of quality imported wines 精心为您挑选优质进口葡萄酒 Who am I ASC Fine Wines 北京圣皮尔金鹰葡萄酒销售有限公司 010X 131 Michael Xu 许晓斌michaelxxb@163.com Training guidelines Who can deliver? Target audience Time Material checklist: All Sales staff All restaurant staff Lecture 60 minutes Role play 30minutes Exam 10minutes CD-Rom, Lap-top, Projector, Wine opener, 1 bottle of wine, printed materials, exam sheets 培训索引 所有销售人员 所有餐厅员工 讲座 60 分钟 葡萄酒侍酒实践 30 分钟 测试 10 分钟 CD-rom,笔记本电脑,投影仪,开酒器,一瓶酒,资料,试卷 演讲者: 听众: 时间: 演讲材料: The World of Wine in China 世界葡萄酒中国荟萃 The ASC Success Story Chairman: Don St Pierre Sr. (Beijing) 主席:圣皮尔(北京) President: Don St. Pierre Jr. (Shanghai) 总裁:小圣皮尔(上海) Together more than 20 years experience and success in business in China Started in 1995 Largest importer of quality wines in China Shareholder Mr. Gernot Langes-Swarovski from the Austrian crystal company Our Customers High-End Hotels and Restaurants and Private Clubs 高级酒店餐厅及私人俱乐部 Retail Stores and Department Stores 零售店 Private Customer 私人客户 ASC Off-Trade Department ASC Direct Sales Department ASC On-Trade Department Common element for all ASC customers: reliable and on-time payment a strong interest in quality wines provided with a high level of service. 1. The Wine Portfolio Exclusive Agency for 44 wine companies from 12 different countries More than 750 wines Best collection of world famous wine companies and brands in China, because of: most important (for the chines market) wine producing countries are included wines within all quality and price levels usually the top 1 or 2 brands from each major wine region good alternatives to each important brand within the assortment of our competitors ASC Wine Portfolio The “New World” Argentina Australia Canada Chile New Zealand South Africa USA The “Old Wor

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