危机公关题目及答案英文.docVIP

危机公关题目及答案英文

一、单项选择题（总共10题，每题2分）

1.WhichofthefollowingisNOTacommoncharacteristicofasuccessfulcrisiscommunicationstrategy?

A.Transparency

B.Speed

C.Ignoringtheissue

D.Consistency

Answer:C

2.Inacrisissituation,whichtypeofcommunicationisgenerallyconsideredthemosteffective?

A.Formalpressreleases

B.Socialmediaposts

C.Personaltestimonials

D.Alloftheabove

Answer:D

3.Whatistheprimarygoalofcrisiscommunication?

A.Toshiftblame

B.Tominimizedamagetotheorganizationsreputation

C.Todelaytheresponse

D.Toignorepublicopinion

Answer:B

4.