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eprints cover sheet
COVER SHEET
Haseman, Brad (2006) A Manifesto for Performative Research. Media
International Australia incorporating Culture and Policy, theme issue Practice-led
Research(no. 118):pp. 98-106.
Copyright 2006 Brad C. Haseman
Brad Haseman Page 1
A Manifesto for Performative Research
Brad Haseman
Forthcoming: Media International Australia incorporating Culture and Policy, theme
issue Practice-led Research, no. 118, February 2006, pp.98-106.
Abstract :
Researchers in the arts, media and design often struggle to find serviceable
methodologies within the orthodox research paradigms of quantitative and qualitative
research. In response to this and over the past decade, practice-led research has
emerged as a potent strategy for those researchers who wish to initiate and then
pursue their research through practice. This paper examines the dynamics and
significance of practice-led research and argues for it to be understood as a research
strategy within an entirely new research paradigm - Performative Research. Taking
it’s name from J.L. Austin’s speech act theory, performative research stands as an
alternative to the qualitative and quantitative paradigms by insisting on different
approaches to designing, conducting and reporting research. The paper concludes
by observing that once understood and fully theorised, the performative research
paradigm will have applications beyond the arts and across the creative and cultural
industries generally.
We stand at a pivotal moment in the development of research. Established
qualitative and quantitative research methodologies frame what is legitimate
and acceptable. However, these approved approaches fail to meet the needs
of an increasing number of practice-led researchers, especially in the arts,
media and design. Within the binary of quantitative and qualitative research,
these practice-led rese
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