A Wildly Popular Magazine英语资料.docVIP

A Wildly Popular Magazine不登广告的畅销杂志一周就能搞定考试词汇！点击进入： 能飞背单词是新一代在线背单词软件，免费！无需下载安装，打开即用！基于艾宾浩斯记忆原理，有游戏，有社区，有单词图片、真人发音、多种例句、爆笑谐音、词根词缀等。 Willow Bay, AnchorAdvertising sales may have declined dramatically over the past year, but in the second part of 2002, they’re showing signs of life and are expected to rise 2.5% by the end of the year. But that doesn’t matter to entrepreneur and culinary enthusiast Chris Kimball. His wildly popular magazine, Cook’s Illustrated, doesn’t sell ads space, and it’s never had to. Susan has a look at the unusual recipe for success at Cook’s Illustrated.威罗·贝伊，主播去年广告收入大幅度减少，但是2002年下半年出现了转机，预计年底将增加2.5个百分点。但是这对于热衷烹饪的企业家克里斯·金伯尔来说无关紧要。他的流行杂志《烹饪画报》不接受任何广告，他们从来就不需要。苏珊关注《烹饪国报》成功秘诀。 An unidentified manAnd 3, 2, 1…Here’s another quick tip from America’s test kitchen…3，2，1开始。这是《美国试验厨房》为您提供的另一个小窍门儿。 SusanChris Kimball has advice for America’s at home cooks.苏珊克里斯·金伯尔对于美国的家庭烹饪有忠告。 Chris Kimball… and it spills all over the rim of the bowl, yourself, the floor, you make a mess…克里斯·金伯尔……撒在饭碗边缘、你自己身上、地板上，你弄得一团糟…… SusanAnd he thinks his viewers are intrigued by how things work.苏珊他认为观众对于如何做菜很好奇。 Chris KimballThis creates surface tension on the bottom of the ladle…克里斯·金伯这样可以使长柄勺底部的表面有张力。 SusanBut he’s not sure. He says his company, Boston Common Press, has never done any market research. Not for the bi-monthly magazine, Cook’s Illustrated, the PBS cooking show, the website or for the cookbooks, which have sold over a million copies since 1993.苏珊但是他不很肯定。他说他所在的波士顿出版社从未做过市场调查，包括双月刊《烹饪画报》、美国公共广播公司PBS的《美食秀》、网站或者其他烹饪书籍，但是《烹饪画报》从1993年以来销售量突破了100万册。 Chris KimballMost magazines if you ask who their readers are they give you a demographics statement about income, it’s just I don’t really care about income, I just really like to cook.克里斯·金伯尔绝大多数杂志在被问及读者对象时，他们都会给你一份读者收入情况报表。收入不是我真正关心的，我真正喜欢的烹饪。 SusanKimball doesn’t need to attract a wealthy demographic, because he doesn’t advertise. Cook’s Illustrated, the core of his business, sells itself. Sinc