会展活动对城市发展的影响研究——广州市为例.doc

PAGE 毕 业 论 文会展活动对城市发展的影响研究——广州市 A research on the influence of MICE activities on urban development on-Guangzhou city摘 要目前，众多国家和地区都在争办“会展”。因为,会展业是一项高效益的朝阳产业,不仅可以给举办城市带来理想的经济效益,而且社会效益相当可观,能有力推动整个城市经济快速发展。目前,我国约有200多个大中小城市都在拓展“会展活动”,提出“以会兴市”的战略口号。在大力发展会展业的同时，我们也不能忽略会展活动带给主办城市的影响。本文以广州市会展业发展为研究对象，立足于广州市会展发展特点，分析了其发展历程与发展现状，同时在广州市会展活动对城市发展的影响上加以具体分析，并且提出了相应的对策。关键词：会展活动；城市；影响 A b s t r a c tAt present, many countries and regions are vying for exhibition. Because, exhibition industry is a spectrum of the rising sun industry, not only can bring host city ideal economic benefits, but also a considerable social benefits, promote the whole city be strong rapid economic development. At present, our country about 200 many medium and small cities are in expanding exhibition activities, put forward \to Hoaxing city\ strategy slogan. In the developing of the exhibition industry in the meanwhile, we also cannot ignore exhibition activities to bring the influence of the host city.Taking Guangzhou exhibition industry development as the research object, based in Guangzhou exhibition development characteristics, analyzes its development process and development present situation, at the same time in Guangzhou to the exhibition activities influence on urban development to the concrete analysis, and put forward the corresponding countermeasures.Key words: exhibition activities; city; influence目 录前言．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．1第一章 会展活动的概述．．．．．．．．．．．．．．．．．．．．．．．．．．．21.1会展活动的概念．．．．．．．．．．．．．．．．．．．．．．．．．．21.2会展活动的特点．．．．．．．．．．．．．．．．．．．．．．．．．．4 1.3会展活动的功能．．．．．．．．．．．．．．．．．．．．．．．．．．6第二章 广州市会展活动发展状况．．．．．．．．．．．．．．．．．．．82.1广州市会展活动发展历程．．．．．．．．．．．．．．．．．．82.2广州市会展活动发展现状分析．．．．．．．．．．．．．11第三章 会展活动对城市发展的影响——以广州市为例．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．．153.1会展活动对城市发展的有利影响．．．．．．．．．．．153.2会展活动对城市发展的不利影响．．．．．．．．．．．19第四章 会展活动推动广州市发展对策．．．．．．．．．．．．．．234.1从居民视角进行会展活动策划．．．．．．．．．．．．．234.2加强环境保护，减少环境破坏．．．．．．．．．．．．．234.3合理化做好交通规划．．．．．．．．．．．．．．．．．．．．