供应链管理65597.pptVIP

1 Building a Strategic Framework to Analyze Supply Chains Outline What is a Supply Chain ? How to Achieve Strategic Fit and Scope ? What are Supply Chain Drivers and Obstacles ? 1.1 What is a supply chain? What is a Supply Chain? A supply chain consists of all stages involved, directly or indirectly, in fulfilling a customer request. Within each organization, the supply chain includes all functions involved in filling a customer request. These functions include, but are not limited to, new product development, marketing, operations, distribution, finance, and customer service. Flows in a Supply Chain Supply Network:most supply chains are actually networks Cycle View of Supply Chains Example: Cycles in the LL. Bean Supply Chain Example: Cycles in Dell Supply Chain Push/Pull View of Supply Chains Example:Push/Pull Processes for the LL. Bean Supply Chain Example:Push/Pull Processes for Dell Supply Chain 供应链的概念 供应链是围绕核心企业，通过对信息流、物流、资金流的控制，从采购原材料开始，制成中间产品以及最终产品，最后由销售网络把产品送到消费者手中的，将供应商、制造商、分销商、零售商、直到最终用户连成一个整体的功能网链结构。 供应链的结构模型 示例：HP打印机的供应链系统 What is Supply Chain Management? Managing flows and assets between and among stages in a supply chain to maximize total profitability. What is supply chain profitability? What is supply chain profitability Supply chain profitability is the difference between the revenue generated from the customer and the overall cost across the supply chain. Supply chain profitability is the total profit to be shared across all supply chain stages. Supply chain success should be measured in terms of supply chain profitability and not in terms of the profits at an individual stage. 美国物流管理协会（CLM）发布的供应链管理、物流管理最新定义 供应链管理包括了对涉及采购、外包、转化等过程的全部计划和管理活动和全部物流管理活动。更重要的是，它也包括了与渠道伙伴之间的协调和协作，涉及供应商、中间商、第三方服务供应商和客户。从本质上说，供应链管理是企业内部和企业之间的供给和需求管理的集成。 概念边界和关系:供应链管理是联系企业内部和企业之间主要功能和基本商业过程、将其转化成为有机的、高效的商业模式的管理集成。它包括了上述过程中的所有物流活动，也包括了生产运作，它驱动企业内部和企业之间的营销、销售、产品设计、财务和信息技术等过程和活动的协调一致。 美国物流管理协会（CLM）发布的供应链管理、物流管理最新定义 物流管理是以满足客户需求为目的，对产