BCE课件.docVIP

贵州财经学院 2008-2009学年第二学期 商业英语沟通BUSINESS COMMUNICATION IN ENGLISH Instructor: 张志平博士 （Dr. Kevin Chang） Email: kevincpchang@163.com Office Hours: TBA Phone: 6903796 课程教材： 本课程将不要求学生需购买任何教课书，但请攜带小型的英汉字典出席上课。教材内容以Contemporary Business Communication (by Scot Ober) 为基础，并参考其它常用美国大学采用的教本。每周教学课件电子版，课后可张贴公布。若有需要，供学生参考的课外阅读材料，学期中会择期宣布。 Students are expected to have the access to Microsoft Word, Excel, and PowerPoint. In addition, they should have an email account so that the instructor and students can communication electronically for the sole purpose of exchanging the course related information. Some assignments may even be submitted by emails. 学习目的： 本课程介绍如何有效应用英语说写表达技巧，增进沟通能力，并配合实际情况演练，培养实用经验，以使学生在国际化的商业世界中，更能具备领导能力。本课程在国际性大学商学院通常是一年级本科生必修的课程。学期中除有系统地介绍在商业世界实用的沟通技能外，将特别强调在面对各种沟通场合时，如何有效驾驭英美语文的说写表达能力。掌握应用现代媒体科技，实际体验商务场合的应对，增加学生使用英语的信心。课程内容包括文化差异与沟通，商业英文的惯用语，商务书信写作风格，电子媒体的写作（Email），数据摘要，图表制作，报告写作，商业会议，口头报告（Powerpoint），工作申请信与履历，求职面谈等。 考核计分： Your final grade will be based on: Homework: 10% each HW1-HW8, 80% total PowerPoint Oral Presentation (5-10 minutes, English optional): 20% total Some assignments may be done in class. I do not accept the late homework. Attendance Policy: I will ask questions in class from time to time. If you are absent, you’ll lose 10 points of your final grade for each absence. 大纲进度： TOPIC SCHEDULED ACTIVITIES WEEKS ASSIGNMENT 0 Introduction Course introduction Types of Business Communication Cultural Values: American vs. Chinese 1 1 Writing with Style Grammar Tone Buzz words 1 HW1: Should we trust the software? 2 Letters I (Email/Memo) Writing process (3P’s)Email writing (examples) 1 HW2: Write a good business email. 3 Letters II (Email/Memo) Email writing 1 HW3: Write a reply email. 4 Meetings? Plan Organize (agenda)Minutes Video 1 HW4: Write a meeting notice and agenda. 5 Data Interpretation Visual Presentation Data analysis summary Techniques on Excel graphs 2 HW5: Create table charts. 6 Informational Report (short) ? Data analys