《2016-12-07-medical_social_web》.pdf

Medical Social Web and Event Detection Dr. Kerstin Denecke 1 Agenda • The Medical Social Web • Event Detection • Public Health Event Detection • Evaluation of Event Detection Systems • Overview on the papers Kerstin Denecke 08/12/10 2 The Medical Social Web – What is that? @GoethesMatrix Leitungswasser meiner Uni. Wir hatten letztens den Noro-Virus hier, vielleicht ist das ja ein Symptom? Twitter Forum Open Access Media Multi Media Weblogs Content Kerstin Denecke 08/12/10 3 Challenges of Social Media Data • Huge amount of data available Irrelevant information vs. relevant irrelevant relevant Doctors have concluded that a body temperature above I got a fever sore throat 102 does indeed mean that and headache you have Bieber Fever. • Use of specific language Medical language vs. consumer health vocabulary Common language Challenges of Social Media Data • Subjective content Information vs. opinion • Different styles of writing, noise Abbreviations, writing errors, emoticons.. Thankful dat I got no ailments Asthma Problem Due to Allergy: A common other den arthritis. Sum ppl got indoor environmental asthma trigger is the asthma, cancer, aids, mold that might be present in... badbreath, fatness, etc.