电子商务下的医药物流配送模式.docVIP

毕业设计（论文） 电子商务下的医药物流配送模式 姓 名： 系 部： 专 业： 班 级： 指导教师： 完成日期 年 月 日 电子商务下的医药物流配送模式 摘 要 近年来,随着电子商务环境的改善以及电子商务所具备的巨大优势,电子商务受到了我国物流企业界的高度重视,使电子商务在短短的几年中得以快速发展，这为医药电子商务的发展提供了无限商机。然而在众多的电子商务企业中,能真正通过网络销售实现盈利的不多。目前, 物流配送已成为制约我国电子商务快速发展的一个重要瓶颈。 本文首先系统阐述了电子商务的基本内容，进而分析了医药物流配送与电子商务相互补充、相互配合的关系。接下来分析，我国医药物流配送在现代电子商务发展的潮流下，面对电子商务带来的竞争与压力，存在的五大主要问题，并针对问题逐一提出应对策略。进而得出，面对电子商务对医药物流配送产业带来的商机与挑战，医药物流配送方应该明确自己的定位点，找出自身缺陷并改正，才能更好的满足现代市场的需求。同样，做好医药物流的配送，提升整体物流配送的高度。 关键词：电子商务；医药物流；配送模式 Pharmaceutical logistics distribution under electronic commerce mode ABSTRACT Improved in recent years, with the environment of electronic commerce and electronic commerce has the huge advantage of electronic commerce by logistics enterprises in our country, attaches great importance to make the electronic commerce rapidly developed in a few short years, it provides opportunities for the development of medical e-commerce. In a multitude of e-commerce companies, however, few can truly profitable sales through the network. At present, the logistics distribution has become our country electronic commerce rapid development an important bottleneck. This article first expounds the basic content of e-commerce system, and analyses the pharmaceutical logistics and e-commerce complement each other, mutual cooperation relationship. The next analysis, Chinas pharmaceutical logistics distribution under the modern electronic commerce development trend, in the face of competition and pressure, four big problems, and put forward coping strategies in view of the problem one by one. Thus, facing the electronic commerce brings opportunities and challenges for pharmaceutical logistics distribution industry, pharmaceutical logistics distribution should clear their anchor point, find out their own defects