产品设计CMF要点详解.ppt

* CMF Color , Material , Finishing Design Process 3D Design refinement Idea sketches Design direction Appearance model Marketing test HF check Prototype CMF variation 2D RnD co-design Tooling Project Brief Mass production Analysis Competitor Social Trend Tech trend Mapping User Selling points CMF trend 2D rendering Sketch model 3D modeling 3D rendering 3D CAM CMF draft Product Graphics CMF Missions CMF Missions Getting noticed first on the shelf Create Differentiation (Tier/segmentation /zone/feature) Key design competence in a fashion based market Maintain and create the unique Brand image CMF Process 3D Design refinement Idea sketches Design direction Appearance model Marketing test HF check Prototype CMF variation 2D RnD co-design Tooling Project Brief Mass production CMF Process Analysis Consumer Trends (Research) CMF strategy (planning) CMF solutions (implementation) Source List View On Color Periodical on color and cultural trends Color Marketing Group color forecasting association Premier Vision fashion color and textile forecasting Color Marketing Group Forbes International Color Authority Margit Publication Newsletters New York Times Pantone View S Trend Monitor T Wall Street Journal WGSN Worth Global Style Network WIRED Gadget Lab View On Color Viewpoint Worth Style Global Network fashion and cultural trends Pantone Color forecasting planners NEOCON Contract Furnishing Fairs What do they provide: membership to a network of color professionals around the world, seasonal color palettes and trend directions Industry participation: fashion, electronics, home interior, architecture, automotive, sporting goods Color and Material Sources What do they provide: periodicals on consumer trends in fashion, color and marketing Industry participation: fashion, electronics, home interior, architecture, automotive, marketing and advertising, color forecasting Color and Material Sources Conferences and Symposiums What do they provide: color and