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The 27th China Internet Development Statistics Report on January 2011 issued by China Internet Network Information Center (CNNIC) shows that as of the end of December 2010, Chinas netizens reached 457 million, an increase over 7330 million people in the end of 2009. Among them, the online shopping customers have a growth of 48.6% over the previous year. At present, China has more than 161 million Internet users have online shopping experience. The subscriber of Internet Customers has reached 18.75 million, in accounting for 4.1% of Internet users. And the number and proportion is increasing