沃尔玛swot分析.pptVIP

The SWOT Analysis of  The Strengths of Wal-Mart Low prices -- It is an important reason for wal-mart’s success. Their commitment to saving people money so people can live better have made them the business today. Offering a vast variety of products -- Offering a vast variety of products is one of the reasons for Wal-Mart’s huge success. Wal-mart saves people time and money because instead of visiting several stores, they can visit a single Wal-Mart store and get everything they need The Strengths of Wal-Mart The location and store hours they offer -- Another key to Wal-Mart’s success is the location and store hours they offer.Wal-mart stores are usually local and always open for business. Wal-mart is only closed a few hours out of the year for holidays or weather conditions. The Weaknesses of Wal-Mart Lack of the flexibility -- Since Wal-Mart sell products across many sectors (such as clothing, food, or stationary), it may not have the flexibility of some of its more focused competitors. Employees’ dissatisfaction -- Employees treat customer worse because of their unpleasant mood which comes from overworking due to the understaffing, besides low wage, no meal, insufficient care and rest. As a result, Wal-Mart is indirectly losing customers. The Opportunities of Wal-Mart Expand to other countries -- because wamart now only trades in a few countries, it is necessary for walmart to expand the gloable market such as China, the biggest market in Asia where walmart can get more customers and absorb more of the labor force. The Opportunities of Wal-Mart Improve local communities perception -- if the location of store is more close to residential area or in the CBD, it will attract more consumers and help to exploit market development. Promote green world -- develop the new products on green product to serve more customers. The Threats of Wal-Mart Current economy -- the bad economy results in the reduction of walmarts inventory cycle time and drop in sales makes