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2015专升本阅读理解练习及案详解2015专升本阅读理解练习及答案详解
Reading Comprehension
(January, 2015)
Passage 1
Packaging is an important form of advertising. A package can sometimes motivate someone to buy a product. For example, a small child may ask for a breakfast food that comes in a box with a picture of a TV character. The child is more interested in the picture than in breakfast food. Pictures for children to color or to cut out, games printed on a package or small gifts inside a box also motivate many children to buy products, or to ask their parents to buy for them.
Some packages suggest that a buyer will get something for nothing. Food products sold in reusable container are examples of this. Although a similar product in a plain container may cost less, people often prefer to buy the product in a reusable glass or dish, because they believe the container is free. However, the cost of the container is added to the cost of the product.
The size of the package also motivates a buyer. Maybe the package has “Economy Size” or “Family Size” painted on it. This suggests that the large size has the most products for the least money. But that is not always true. To find out, a buyer has to know how the product is sold and the price of the basic unit.
The information on the package should provide some answers. But the important thing for any buyer to remember is that a package is often an advertisement. The words and pictures do not tell the whole story. Only the product inside can do that.
1. As used in the passage, the word “motivate” most probably means______.
A) making one deep in thought
B) supplying a thought or feeling that makes one act
C) providing a story that makes one move
D) making one believe what he does is just right
2. A buyer will get something for nothing most probably means that ______.
A) a buyer will get something useful free of charge
B) a buyer will get what he pays for
C) a buyer will gain more than he loses
D) a buyer will not get what he wants
3. People are likely to buy the product sold in a glass
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