ImportanceofTextinaMultimediaPresentation.ppt

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ImportanceofTextinaMultimediaPresentation

Overview Importance of text in a multimedia presentation. Understanding fonts and typefaces. Using text elements in a multimedia presentation. Computers and text. Font editing and design tools. Multimedia and hypertext. Importance of Text in a Multimedia Presentation Words and symbols in any form, spoken or written, are the most common means of communication. Text is a vital element of multimedia menus, navigation systems, and content. Text must be distilled to a few meaningful words. Importance of Text in a Multimedia Presentation Factors affecting legibility of text: Size. Background and foreground color. Style. Leading. Understanding Fonts and Typefaces A ‘typeface’ is a family of graphic characters that usually includes many type sizes and styles. A ‘font: characters of a single size and style, which are part of the same typeface family. Understanding Fonts and Typefaces The study of fonts and typefaces includes the following: Font styles. Font sizes. Cases. Serif versus Sans Serif. Font Styles Font styles :attributes of a font ,include: Boldface Italic Underlining Outlining Font Sizes Font size is measured in points. Character metrics are the general measurements applied to individual characters. Kerning is the spacing between character pairs. Leading is the space between lines. Cases A capitalized letter is referred to as uppercase, while a small letter is referred to as lowercase. Placing an uppercase letter in the middle of a word is referred to as intercap. Serif Versus Sans Serif Serif is the little decoration at the end of a letter stroke. Serif fonts are used for body text. Sans serif fonts do not have a serif at the end of a letter stroke. These fonts are used for headlines and bold statements. Using Text Elements in a Multimedia Presentation The text elements used in multimedia are: Menus for navigation. Interactive buttons. Fields for reading. HTML documents. Symbols and icons. Menus for Navigation A user navigates through content using a menu.

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