伊利集团专利信息年会发言.pptVIP

The Utilization of Patent Information Inner Mongolia Yili Industrial Group Co., Ltd. September 2010 Yili Group Profile Development of Intellectual Property Rights The Role of Patent Information Yili Group Profile Inner Mongolia Yili Industrial Group Co., Ltd. is the flagship of Chinas dairy industry with the largest and the most complete product line, as well as the only one of Chinese enterprises which supplies dairy products for the Olympics and the World Expo successively on a basis of a standard quality. Yili Group Profile More than 1,000 series of Yili brand products, such as: popsicle, ice cream, milk powder, milked tea powder, asepsis milk, yoghurt, and cheese are made by affiliated enterprises of Yili Group. Among them, Classic Milk, Low-Lactose Nutrition Milk, Chang Qing Probiotics Yoghurt, “Jinlingguan”Formula Powder for babies and infants, Chocliz Serials, etc. are highly welcomed by consumers. Yili Group Profile Main business income of Yili Group reached 24.208 billion yuan in 2009, a year-on-year growth of 12.4 percent. In the first quarter of 2010, Yilis sales volume was up to 7.014 billion yuan, an increase of 37 percent. Yili Groups brand value has surged to 20.545 billion in 2009 , and ranked first in the dairy industry for the sixth time with absolute advantage. Development of Intellectual Property Rights Strategic goals of IPRs are: Respect the IPRs of others, create, protect and use our own intellectual property rights to improve the enterprise’s core competence. Development of Intellectual Property Rights IP Organization Chart of Yili Group Decision-Making Level Quality Management Department Legal Department Security Department Ice Division Milk Powder Division Yoghourt Division Raw Milk Division Liquid Milk Division Development of Intellectual Property Rights IP Organization Chart of Yili Group Decision-Making Level Quality Management Department Legal Department Security Department Ice Division Milk Powder Division Yoghourt Divi