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County Express selling goods dealers 8 Great Tips
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County Express selling goods dealers 8 Great Tips
At present, all fast selling products industry and enterprises in the implementation of a channel for the revolutionary cause of action - channel sink. Many international giants such as: Coca-Cola, Procter amp;amp; Gamble are all in the development of county-level network of dealers and the township has spared no effort, Coca-Cola also proposed to allow the rural people have the money to drink a Coke, Procter amp;amp; Gamble is played by 9.9 yuan Rejoice. The reason why the market and the rural county network is so great importance, nothing less than the nearly 2800 counties in control of nearly 900 million farmers and rural consumers. Of many domestic famous brands Robust, Wahaha, Diaopai to success and the foundation for such lies.
But the majority of counties and townships and the rural market share is not easy because of our large county, but the terrain scattered, high logistics cost; while the business is not standardized, channels overlap, the general consumption capacity is not high. This determines the selection and training of county-level dealer channel for the success of subsidence and the formation of rural networks are extremely important.
State in which county-level dealers: First, the overall market size is small, single-product turnover low; Second, the market is not standardized, this is because the county border between the villages is difficult to control; three consumption poor, like the South County and the northern prefecture-level city, is almost the same, but the northern counties is small, and mainly depend on agricultural income; four well-known brands and large companies all these years primarily focused on markets or on the ground level and above the capital market, large-scale Si Sha, for find it difficult to take into account the small town, so that the county seat for some new marketing concepts and little is known about the means; 5 is a commercial envi
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