Kunlun Mountains mineral water the three big mountains to climb.docVIP

 PAGE \* MERGEFORMAT 9 Kunlun Mountains mineral water the three big mountains to climb Wong Lo Kat can successfully create the miracle of red JDB Group, a high profile in Beijing recently announced the launch of the Kunlun Mountains to the National Snow natural mineral water, drinking water, to create the most high-end brands, JDB Group can be described as famous in the industry, his red tank Wong Lo Kat operation, implemented in the Chinese beverage market with rival Coca-Cola. The Kunlun Mountains mineral water “body known door”, naturally attracted all attention. As a long-term studies and concerns the wisdom of the beverage industry sector, we believe that JDB “Kunlun mountains natural mineral water” have chosen the right strategic path, with the success of potential, but to truly realize the aspirations of “Kunlun” in the oath, must be crossed three big mountains. “Class luxury” positioning, “Kunlun Mountains” coincided with when the aquatic JDB Group selected the right strategic path, the “Kunlun Mountains” water located in the “luxury class”, aimed at gap, take advantage of. High water on the one hand, the current market price staggering price of 500 ml of natural water of Mount Fuji 18.4 yuan, 350 ml bottle of Evian mineral water in France to sell to 11 million, 330 ml of the domestic brands are priced at 8 per 1,500 glaciers so. On the other hand the lower end of a dollar or two a bottle of water everywhere, like Master Kong mineral water, Wahaha purified water, natural spring water, and so the farmer. alone time high of about five dollars in the market of fresh water See figure. At the same time, among the Chinese consumers are upgrading, more and more satisfied with the general consumption of drinking water, they want to stress the identity, quality, health, and health. But compared with developed countries, most people’s spending power and a true high-end brands there is a great distance. How to do? JDB Group General Manager, Star tel