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Lenovo Why why Giants
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Lenovo Why why Giants
Great Western Han Dynasty, General Han Xin’s the realization of the value of life, due to Xiao’s nomination and recommendation; and the ultimate tragedy of his life, but also because of Xiao tricks. When man-days: ‘as also Xiao, Xiao He lost saturation. ‘
Today, after 2000, two equally young, up to its name, but with Kun Peng Huai ambition of private enterprises, but has been facing a completely different situation.
Author’s comments: as is also the strategic and loser strategy. Not just mean people have a problem. Strategy is a holistic in nature, long-term decision-making. Business strategy is to directly determine the development of enterprises, deciding the future prospects of the important decisions. Any business not only to formulate strategy, and strategy development is good or bad, will be closely linked to the fate of the enterprise.
In the recent period, ‘Lenovo’s why’ came into a fight that everyone read a book, in addition to ‘Lenovo’ has aroused people’s curiosity, more Liu - The ‘Legend’ is when the family becomes People with interest the study. Is almost the same time, the media giant, the company reported in Zhuhai seized by the local courts ‘giant storm’, makes it not help the skeptical gaze to the giant boss Shi Yuzhu ‘focus’.
Here, let me borrow a pen Chen Huixiang body ask this question: Lenovo Why? Giant Why?
Although the success or failure of an enterprise can not be completely attributed to corporate marketing, but compare the two the same as private in nature (think of ‘state-owned’), with a high reputation for the enjoyment of young enterprise, we say: one who successfully The ‘Why’ lies in business strategy; both the failure of ‘Why’ lies in business strategy.
1, Cheng is also the strategic
Founded in 1985, the ‘Lenovo’, in the 94 years that China’s 500 largest enterprises ranked the 56th ranked 500 of the 324 strong enterprises; At present, the Lenovo brand PCs more than 10% share
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