流传学课程罕见题目解答（国外英文资料）.docVIP

传播学课程常见问题解答（国外英文资料） A common problem of communication courses Common problem here is mainly previous remote education center of the students in learning the course introduction to communication was put forward, hope to help beginners, also hope that everyone do their own thinking, and put forward its own problems to the teacher. I. communication and related disciplines Second, the study of communication · the medium: will the Internet replace traditional media? · four, about the dissemination of content: the vulgar problem · the media market, management and reform The relationship between communication and related disciplines Q: communication and advertising are similar. You talk about the five elements of the spread of laswell: who spreads, spreads, spreads, spreads, and spreads. This is basically the same thing as advertising: advertisers, advertising agents, advertising content, media, audiences and advertising information. Its just an advertising agency. So what is the role of advertising in the science of communication? Answer: the difference between the communications and advertising, is that the former is the study of the basic process and law of transmission, the latter is the study of the advertising spread the special forms of various aspects. For example, communication is like chemistry. Advertising is like studying iron. Therefore, the principle of communication science can be found in advertising, but it is often more concrete and deeply researched. Advertising is also a communication, so advertising can be a broad spread of science. But, generally, introduction to communication refers to communication more about universal laws of human communication, and advertising is more specialized in the research of the laws of this kind of communication activity. The two can be mutually confirmed and intersected, but the current academic system is basically two different academic fields. ? Q: I have been a director of integrated communications in the enterprise.